Blink: The Power of Thinking without Thinking is a fascinating book by Malcolm Gladwell about the content and origin of our snap judgements we make in our everyday lives. In order to make these instantaneous impressions and conclusions we use a process of ‘thin-slicing’, whereby the unconscious parts of our brain seek and find patterns in situations and behaviour. This is how we make our way through the world, but the problem with this process of pattern recognition is that it is based on “very narrow slices of experience,” so there are times when our assumptions are biased or incorrect and it doesn’t work.